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Etsy listing photos

Etsy listing photo size, and how to fill every slot.

The right size makes your photos sharp when buyers zoom, and the right crop keeps your product visible in search. Here is what to aim for — and how to make the whole set for each new design in one go.

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Cream Tee — On Grass
Oak Frame — Poster
White Mug — Gift Box

How it works

  1. 1

    Save your mockups as a template

    Pick the photos you want on every listing — e.g. a flat lay, a model shot, a close-up and a size chart — and save them together.

  2. 2

    Set size and format once

    Choose JPG and 2000 px in Export settings, and every photo comes out ready for Etsy.

  3. 3

    Drop in each new design

    Get the full set of listing photos, named in order, in one ZIP.

The short version

Recommended size
At least 2000 px on the shortest side, e.g. 2000 × 2000 or 2700 × 2025
Search thumbnail
Etsy shows a 4:3 crop in search, so keep the product in the middle
Format
JPG for photos — much smaller than PNG and looks the same. PNG only for transparency
Photos per listing
Use every slot you have: front, back, close-up, lifestyle, size chart, colour options
Listing video
A short 5–15 second clip, shown alongside your photos

Etsy updates its limits from time to time — check the Etsy Seller Handbook for the latest numbers.

Why a full, matching photo set sells

More reasons to click

Several angles, lifestyle shots and a size chart answer buyers' questions before they ask.

A shop that looks like a brand

When every listing has the same photo order and style, your shop looks consistent and trustworthy.

Sharp when zoomed

Photos at 2000 px or more stay crisp in Etsy's zoom, on phones and on big screens.

Fast to upload

JPGs at the right size upload quickly and don't slow your listings down.

Questions

What is the best size for Etsy listing photos?
At least 2000 px on the shortest side. Square 2000 × 2000 or 4:3 2700 × 2025 both work well.
Should I use JPG or PNG on Etsy?
JPG for product photos. It's much smaller and looks the same. Use PNG only if you need a transparent background.
Why are my Etsy photos cropped in search?
Etsy crops search thumbnails to 4:3. Keep the product centred with some space around it so nothing important is cut off.
How do I make all my listing photos at once?
Save your mockups as a template in Setmock. Each new design then comes out on every mockup at the size you set, in one ZIP.

A full set of listing photos for every design.

Free plan, no card. Set up your first template in a few minutes.

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